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At The Good Peanut, our mission is to work with companies who are committed to building world class sales businesses.
Sales organisations are constantly challenged because whilst some of their sales people are high performers and can be counted on to support the growth of the business, many struggle to make their numbers. For too long, organisations have viewed this as the norm, and continue to use training methods that fail to address these problems. In addition, ineffective hiring techniques do not reveal under-performers and repeatedly fail to identify and attract much needed ‘A’ players into their businesses.
Our findings show that 6% of sales people are stars who constantly over-achieve, with a further 20% good performers who are adding value to their companies. This leaves 74% who are under-performing.
Based on twenty years of research and evaluating close to 500,000 sales people for many of the world’s leading organisations, our program identifies the key drivers for success in sales, but more importantly the core weaknesses demonstrated in sales people, when in the sales environment. It is these weaknesses and the resulting behaviours that work against, literally paralysing and blocking sales people from performing to their potential.
Only by pinpointing these weaknesses and working with them to offer a remedy, can sales people realise their true value to their employer.
If traditional sales training worked, surely it would have fixed the problem by now!